Regional Digital Communications Manager
At Coface, we've been managing trade credit risk for more than 75 years to help companies navigate and grow in an uncertain and volatile environment. We act for trade. As global leading players in trade credit risk management, we support the growth of 100, 000 clients across some 200 markets. Whatever their size, location or sector, we offer companies a full range of solutions: Trade Credit Insurance, Business Information, Debt Collection, Single Risk insurance, Surety Bonds, Factoring. Every day, we leverage our unique expertise and cutting-edge technology to make trade happen, in both domestic and export markets. MISSIONS Become the regional expert in the animation of our websites (CMS Ibexa). Following comprehensive training by the group, you will become the regional reference for the use of Ibexa. Be the SEO referent for the region. Expert knowledge expected. Propose new SEO-oriented content, improve existing content, spot technical flaws, continuously correct weak points. Participate in updating our websites and animating our social networks. Enhance the attractiveness of content, demonstrate creativity. Monitor production in various formats: illustrated articles, infographics, videos, podcasts, etc. Audit the region's websites, ensuring consistency and compliance with group rules. Train and motivate website administrators in each country over the long term. Ensure that the level of accessibility of our sites is maintained. Train administrators in this area. Check that regional sites comply with regulations on personal data management. KPI production. Help animate social networks. With the help of the group, monitor communications and check consistency (using Hootsuite). Ability to set up SEA campaigns. PROFILE Operational know-how Fluent English. Strong SEO expertise. Very good knowledge of digital tools specific to the business (CMS in general, social network planning tool such as Hootsuite, Adobe suite, Canva, possibly PlayPlay). Good knowledge of website accessibility rules and personal data management issues (RGPD etc. ). Ability to engage and motivate local teams. Good SEA knowledge. Associated skills Prioritize, organize, plan and meet deadlines. Accountability. People skills Rigorous, autonomous and responsive. Ability to make proposals. Ability to listen and adapt, as well as good interpersonal skills. Curiosity and open-mindedness. J-18808-Ljbffr
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