Rrp Digital Manager Milano

Rrp Digital Manager
Milano
Lombardia, Milano

We're JTI, Japan Tobacco International and **we believe in freedom**.

We think that the possibilities are limitless when you're free to choose.

In fact, we've spent the last 20 years innovating, creating new and better products for our **consumers to choose from**.

It's how we've grown to be present in 130 countries.

But our business isn't just business.

Our business is our people.

Their talent.

Their potential.

We believe **when they're free** to be themselves, grow, travel and develop, **amazing things can happen for our business**.

That's why our employees, from around the world, choose to be a part of JTI.

** It is why 87% of employees feel happy working at JTI.

** And why we've been awarded **Global Top Employer status, eight years running**.

So when you're ready to choose a career you'll love, in a company you'll love, feel free to #JoinTheIdea.

**RRP Digital Manager

**Position purpose**:

We offer an exciting opportunity for a profile as a **RRP (Reduced Risk Products) Digital Manager **in JTI Italy within the Marketing Department.

**The RRP Digital Manager **will be supporting the RRP & Digital Group Lead and other team members in the activities related to our Portfolio and Consumer Ecosystem from a brand management standpoint.

**What will you do - responsibilities**:

- Create Brand digital marketing plan considering both global and local requirements, with continuous alignment with wider team to synchronize online and offline strategies and execution.

- Management of the brand's online touchpoints, improving brand awareness, acquisition and conversion to increase traffic and online revenue.

Fully responsible for Italian website and e-commerce, including Brand visibility and promo campaigns.

Work closely with local and global tech teams to define requirements, follow up on developments and support during the testing phases.

- Work closely with Logistics to ensure product availability and with agencies/global IT to manage updates and new functionalities.

Cooperate with other stakeholders (PPO, Sales, Legal, HQ), securing an optimal online consumer experience, carefully monitoring main KPIs and ROI.

- Ensure robust Consumer Data strategy with solid content plans and constant CDP optimization

- Analyze and interpret data to steer online directions and maximize sales & consumer data growth

- Develop and execute digital plans activating proper tools (e. g.

: direct mail, loyalty programs, MGM, etc.

).

**Who are we looking for - requirements**:

- University Degree

- English is a must, fluency in Italian would be advantageous

- Minimum 4-5 years of commercial/digital experience

- Strong analytical and communication skills

- Ambitious and with a high potential to grow

- Digital savvy and with a good knowledge of MS Office (PowerPoint and Excel)

**Recruitment process**:

Thank you very much for your interest in the role.

You are welcome to apply.