Senior Ad Operation Specialist
The candidate will be part of the Ad Operation team within GroupM and will directly manage each phase of the technical online advertising campaign implementation.
The required profile will have to manage the online campaigns through the main ad servers (ie. Google CM360, Flashtalking, AdForm, etc. ), In App tracking platforms and Ad Verification tools.
The candidate will also provide active support to cross-team projects such as data dashboards development, automation projects, data on boarding and marketing stack development.
RESPONSIBILITIES The candidate will be responsible for the consulting and technical management of the digital campaign.
The candidate will keep relationships with media planners as well as with other GroupM business units and external partners, in order to guarantee the correct adops workflow.
ABOUT THE CANDIDATE REQUESTED HARD SKILLS: Operational experience with the main adserver
Experience with ad-server tags implementation and troubleshooting (knowledge of Google GTM)
Strong interest in media and digital advertising technologies including programmatic platforms, DMPs, analytics, etc.
Medium to advanced knowledge of Microsoft Office
Good knowledge of English language (written and spoken)
NICE TO HAVE HARD SKILLS: Experience with media reporting and analytics tools (experience with GA360 a plus)
Minimum 3 years of experience in Digital Company
REQUESTED SOFT SKILLS: Proven ability to manage priorities and working under pressure
Attention to detail
Ability to work in a team well and follow multiple projects simultaneously
ADDITIONAL SKILLS (one or more of the following skills would represent a major plus during the selection):
BA in Computer Science/Information System or any alternative of the same field
JavaScript, CSS, and other main JavaScript Libraries
Analytical thinking for translating data into informative visuals and reports (dashboards, KPI scorecards, etc)
Knowledge in math, Probability and Statistics for data science and machine learning tools development
LOCATION Wpp Campus in Milan (plus the option for hybrid working)
We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99.
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