Senior Digital Planner Bardi

Senior Digital Planner
Bardi
Emilia Romagna, Bardi

General information Agency:

Initiative Job Function:

Planning Location:

Milano, Italy

Job Ref#:

7924

Description & Requirements

Position Summary

Key Responsibilities

Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying)Demonstrate a high degree of agility in a fast-paced environmentAssist in the analysis of research to develop the objectives, strategies, and tacticsDeliver competitive report and analyze campaigns resultsAnalyze campaigns, and recommend tactical changes to maximize campaign performanceResponsible for billing processManage and coordinate resources ensuring their field training

Desired Skills & Experience

Strong understanding of media tools, as well as an understanding of media and creative conceptsAccuracy, precision, attention to details and meet deadlinesKnowledge of media agency dynamics and environmentAbility to manage different digital campaign typologies (awareness, performance, data driven and retargeting)4 years related experience in Media Planning and buying are appreciatedStrong understanding of media tools (ex. , Adbox, Adserving, Adverification, Audiweb ) Strong quantitative and analytical skillsAdvanced Excel, PowerPoint and Microsoft Word skillsKnowledge of all aspects of Offline and Online Media; familiarity also with SEO, SEA, Social, Mobile activitiesLanguages:

fluent Italian and EnglishLeadership, project mgm, accounting, public speaking, team player and people management, problem solvingAbility to multi-task, work successfully with teamClient relationship management

About Us

Initiative is different to other media agencies.

We are not trapped by a legacy structure primarily centered on paid advertising.

Instead, we are liberated by a new world structure designed to deliver highly differentiated and highly effective communications strategies for our clients.

We are the worlds fastest growing media agency built upon the strongest strategic capability of any agency in the market.

Core to this strategic proposition is the belief that the faster a brand can move through culture the more relevant it can become.

We call this Cultural Velocity.

Our process is designed to create ideas that move through culture through unique insight, market leading analytics and strategic media brilliance.

Our new world model is comprised of craft centers Client Advice and Management, Strategy, Communications Design, Partnership and Culture, Insights & Analytics.