Senior Sales Manager (M/F/D) Italy
SEVERIN is a leading international brand for intuitive, innovative and sustainable electric household appliances.
As a German quality brand with a 130-year history, SEVERIN stands for reliable and durable products that simplify everyday life for our customers.
With great passion and enthusiasm, we develop products that bring enjoyment and convenience to households worldwide.
To further drive our success, we are constantly looking for new talents.
For our Italian team in Milan we are seeking an experienced and dynamic
Senior Sales Manager (m/f/d) Italy Your Mission: In this key role, you will develop and implement a sales strategy to optimize our sales activities and successfully establish the SEVERIN brand in Italy.
Lead and manage all sales activities across multiple channels (both online and offline) while fostering strong, long-term relationships with our B2B partners. Monitor market trends and competitor activities, proactively identifying new growth opportunities and sharing insights with stakeholders in our headquarter in Germany. Acquire new sales partners and develop collaborative relationships. Develop customized marketing and assortment strategies for the key accounts, ensuring effective product placement across various distribution channels (B2B & D2C). Ensure a consistent and engaging brand experience for end customers by managing up-to-date and appealing content (both online and offline).
Guide external marketing agencies to increase brand visibility, while aligning efforts with the marketing budget. Analyze key performance indicators (KPIs), provide regular performance reports, and implement continuous improvement measures to drive results. Actively contribute to product management by sharing market-relevant product ideas and trends to ensure a competitive product range for the Italian market. Your Profile: 5+ years of experience in sales within fast-moving consumer goods (FMCG), ideally in the small domestic appliances (SDA) sector. Proven sales expertise with a result-driven (hunter) mentality and deep knowledge of sales processes and techniques. Strong expertise in both online and offline customer management, with a well-established network of relevant clients in the Italian market. Exceptional sales talent with high customer orientation and strong empathy. Excellent communication, negotiation, and relationship-building skills. A proactive, solution-oriented mindset with the ability to identify opportunities and implement innovative strategies. A strong team player who is also capable of working independently and take initiative. Significant experience in the Italian market, with in-depth knowledge of local business culture and consumer behavior. Willingness to travel frequently within Italy and occasionally to the headquarter in Germany. An energetic and motivated personality with a passion for contributing to SEVERIN's corporate success. Fluent in English and eager to work in an international environment. Have we sparked your interest? We look forward to receiving your application!
Felice Caputo
General Manager Italy
Seniority levelMid-Senior level
Employment typeFull-time
IndustriesAppliances, Electrical, and Electronics Manufacturing
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