Seo & Traffic Generation Specialist Milano

Seo & Traffic Generation Specialist
Milano
Lombardia, Milano

About us:

Founded on the dream and insight of three sports journalists in 1945, Sisal was the first Italian company to operate in the gaming and betting industry as a government licensee.

As of August 4, 2022, Sisal is part of Flutter Entertainment plc, the world's largest online sports betting and iGaming operator, with a portfolio of globally recognized brands and listed on the London and New York stock exchanges.

The company's commitment to building a more responsible future rests on a sustainability strategy with long-term objectives to affirm Sisal as a leader in Responsible Gaming, an innovative and sustainable company and an exemplary work environment.

What you'll do: You will join the team of SEO & Traffic conversion and in particular in the business / management Online Gaming reporting directly to the SEO Manager. You will have the opportunity to work alongside the SEO Manager and support her in all ongoing activities between the various Sisal teams involved (UX / UI, Design, Content, Product, Marketing, IT, Systems, Legal) and partner Agencies. You will draft requisition documents, keep track of the progress of activities, verify releases, report any problems to the various reference IT teams, and make presentations. You will participate in alignment and project meetings with cross-functional teams, check all reports connected to the projects, stay updated on various algorithm releases that impact searches on Google and the APP Stores, and propose any strategy changes. You will analyze competitors to monitor the market situation on search engines and track search volume trends for keywords in the reference market. Who you are: You have at least 3 years of experience in SEO agencies and/or companies in the same role. You have excellent knowledge of SEO/ASO dynamics and web marketing strategies, web ranking algorithms and their evolution, UX and mobile, the main SEO diagnostic tools, web analytics, and SEO copywriting techniques. You are proficient in English and Italian, both spoken and written. You are a team player with good listening skills and the ability to work in stressful situations. You possess curiosity and a spirit of initiative. You know how to handle SEO Content PED and SEO Offsite activities. Preferably, you also have: Previous experience in ASO activities. Basic knowledge of HTML and JavaScript. What we offer you: Temporary contract for 12 months. Hybrid work. An inclusive place to work. Company-owned devices: laptop and business mobile phone. Meal allowance. Supplemental health insurance. Looking for a role that can support your learning and career goals: Psychological well-being: online meditation courses, medical online service, counseling service with certified psychologists and coaches. Continuous learning for soft and hard skills (e. g. , learning platform; managerial learning fully exploited through FlexiLearning, allowing you to dedicate at least 4 hours per month for professional growth). Support for parents, children, and financial aid for mothers. Volunteering during working hours. Equal Opportunity:

Sisal is an Equal Opportunity Employer. Diversity and Inclusion are fundamental values for us. We welcome any candidate without distinction of sex, age, culture, religion, ethnicity, sexual orientation, gender identity, and expression.

Location: Italy, Milan, Via Ugo Bassi 6

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