Seo Specialist Lazio

Seo Specialist
Roma
Lazio, Lazio

Posizione Within our Omnichannel Acquisition team based in Rome, we are seeking a forward-thinking SEO Specialist to drive organic search growth strategies for our Jewellery, Watches, and Accessories divisions.

Responsabilità del lavoro Reporting to the Omnichannel Acquisition Senior Manager, the selected candidate will lead the front-end development efforts within the Salesforce PWA Kit, ensuring alignment with website performance and SEO best practices.

The position requires an individual who can effectively foster collaboration among cross-functional teams working in an agile environment.

Profilo Main Responsibilities: Translate business objectives into effective SEO strategies for each product line to boost organic search visibility and drive traffic. Technical SEO: coordinate front-end development on Salesforce PWA Kit with a focus on performance and SEO. Implement advanced SEO strategies: dynamic metadata, hreflang, canonical tags, and SPA/PWA content handling. Troubleshooting capabilities to identify issues and proactively propose solutionsOptimize rendering (SSR/SSG) to improve indexing and Core Web Vitals. Conduct in-depth analysis to identify opportunities for content optimization and target relevant search queries. Monitor key metrics (traffic, impressions, revenue, rankings), identify trends, and recommend actions to drive organic growth. Cross-Functional Collaboration: work closely with UX, content, marketing, and development teams to ensure SEO best practices are integrated into all digital initiatives. Informazioni aggiuntive per i candidati Qualifications / Professional Capabilities: At least 5 years of experience in SEO projects, preferably in an international working environmentExperience in front-end development with React, JavaScript, HTML5, CSS3, and CSS-in-JSFamiliarity with Salesforce Commerce Cloud and headless APIsFamiliarity with Azure DevOps for managing repositories, pipelines, and deploymentsStrong knowledge of technical SEO for SPA/PWA and performance optimization (lazy loading, caching, CDN)Understanding of paid media channelsGeneral knowledge of ADA principlesPersonal Competencies: Proficient in using tools such as Google Analytics, Google Search Console, SEMrush, Screaming Frog, Lighthouse, and similar SEO platformsMastery in delivering SEO-driven digital strategies to achieve business goalsStrong understanding of technical SEO (i. e.

search engine algorithms, theoretical elements of indexation, crawling, etc), and website optimizationData-driven: ability to leverage data analytics to inform strategic decisionsUnderstanding of HTML codeEffective communicator, skilled in collaboration and influencing others to achieve shared goalsAbility to work in a dynamic and agile environment

#J-18808-Ljbffr