Social Media Manager & Content Creator
Overview**:
Southern Visions Travel SRL, a globally renowned Destination Management Company (DMC) specializing in luxury and experiential travel in Puglia, is seeking a creative and independent **Social Media Manager & Content Creator**.
This role is ideal for a talented individual with exceptional English language skills, a keen eye for photography, and a passion for curating engaging content that resonates with discerning audiences.
Based in Polignano a Mare, Bari, this **part-time** position offers a unique opportunity to shape the brand's online presence, tell compelling stories about Puglia's rich culture and landscapes, and connect with a global audience.
**Key Responsibilities**:
As the **Social Media Manager & Content Creator**, you will drive the digital storytelling and engagement strategy for Southern Visions Travel.
Your responsibilities will include:
**Content Creation and Strategy
- Developing, planning, and executing a comprehensive social media strategy aligned with the company's brand identity and values.
- Creating high-quality, visually stunning content (photography, videography, and written copy) tailored to the luxury and experiential travel market.
- Writing engaging captions, blog posts, and articles that captivate a sophisticated, international audience.
**Social Media Management
- Managing and growing the company's presence across platforms such as Instagram, Facebook, LinkedIn, and Pinterest.
- Scheduling posts, managing content calendars, and monitoring audience engagement.
- Engaging with followers and responding to inquiries, fostering a strong sense of community and connection.
**Photography and Visual Storytelling
- Capturing and editing on-brand photography that showcases Puglia's breathtaking scenery, culinary delights, and cultural richness.
- Collaborating with local partners and team members to ensure content reflects authentic, luxurious, and memorable travel experiences.
**Performance Analysis and ptimization
- Analyzing social media metrics and campaign performance to continuously refine strategies.
- Staying informed on social media trends, platform updates, and best practices to maximize engagement and reach.
**Collaboration and Brand Development
- Working closely with the marketing and operations teams to ensure cohesive branding across all digital touchpoints.
- Supporting promotional campaigns and crafting unique content to enhance customer experiences.
**Qualifications
**Education and Experience**:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field (preferred).
- Proven experience as a social media manager or content creator, ideally within the luxury travel, hospitality, or lifestyle industries.
**Key Skills**:
- Exceptional English writing and storytelling skills, with an ability to craft engaging content tailored to high-end clientele.
- Advanced photography and photo editing skills, with a portfolio showcasing creative and professional work.
- Strong understanding of luxury travel and experiential marketing, including tone, aesthetics, and audience preferences.
- Deep knowledge of social media platforms, tools, and best practices for organic growth and engagement.
**Technical Proficiency**:
- Proficiency in social media management tools such as Hootsuite, Buffer, or Later.
- Familiarity with photo and video editing software (e. g. , Adobe Lightroom, Photoshop, or Canva).
- Knowledge of SEO and analytics tools such as Google Analytics is a plus.
**Personal Attributes**:
- Creativity and a passion for storytelling that elevates brand perception.
- Ability to work independently and take ownership of projects from concept to execution.
- Strong organizational and time-management skills to manage multiple projects simultaneously.
- A collaborative spirit with a keen eye for detail and quality.
**Why Join Southern Visions Travel?
Southern Visions Travel SRL is at the forefront of luxury travel in Puglia, celebrated for its ability to craft unforgettable experiences that immerse clients in the region's charm and beauty.
As the **Social Media Manager & Content Creator**, you will play a crucial role in bringing the company's vision to life online, connecting with an international audience, and showcasing Puglia's allure through captivating content.
This **part-time** position offers the chance to work with a creative and dynamic team while enjoying the breathtaking scenery and culture of Southern Italy.
Contratto di lavoro: Part-time
Ore previste: 20 a settimana
Benefit:
- Orario flessibile
Esperienza:
- social media manager: 2 anni (Obbligatorio)
Lingua:
- Inglese (Obbligatorio)
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