Social Media Specialist Carpi

Social Media Specialist
Carpi
Emilia Romagna, Carpi

The Senior Social Media Specialist will be an integral member of the Social Media and Content team, supporting the Social Media Manager implementing the global social media strategy.

**Key Responsibilities**:

- Analyzing and reporting social media performance for key campaigns and ad-hoc requests for brand marketing

- Utilizing the reporting platforms (ì. e. Blogmeter) to track engagement across posts

- Reviewing agency reports and providing insights, feedback and any KPI updates from brand priorities

- Ensuring social calendar is up to date and denoting key marketing dates (collabs, collection drop, etc. )

- Coordinate alignment meetings with Merch/E-Comm for SKU's and any outstanding callouts on product selections

- Supporting all aspects of seasonal influencer marketing campaigns in line with the Influencer marketing strategy

- Actively coordinating all influencer services for Liu Jo campaigns (fee negotiation, photographer/stylist booking & briefing, contract definition etc. )

- Supporting to coordinate the external media agency for the community management

**Qualifications**:

- 3-5 years work experience in social media reporting and community management. Luxury and global fashion brand experience a plus.

- A clear understanding of all western social media platforms, including but not limited to Instagram, Facebook, TikTok, Youtube, Twitter

- Demonstrated understanding and experience working with social media tools for monitoring, reporting and social listening (i. e. FB Business, social listening agencies)

- In touch with latest cultural & social trends and emerging platforms

- Experience in monitoring and responding to user comments/inquiries across multiple channels in a timely fashion, adhering to brand voice and guidelines

- Experienced in measuring and reporting social media data into insights, developing presentations to showcase learnings and key recommendations

- Familiarity with competitive analysis and industry KPIs/benchmarking performance

- Current Knowledge of social media best practices

- Understanding of technical verbiage (file types, sizes, formats) pertaining to assets and working with stakeholders to communicate content needs for creative production

- Excellent writing and verbal communication skills

- Strong relationship building skills, collaborative

Sede di lavoro principale: Carpi (MO)

Contratto di lavoro: Tempo pieno

Benefit:

- Buoni pasto

- Lavoro da casa

- Orario flessibile

- Supporto allo sviluppo professionale

Orario:

- Dal lunedì al venerdì

- Orario flessibile