Sr Brand Manager Eliquis - 12 Months Secondment Lazio

Sr Brand Manager Eliquis - 12 Months Secondment
Roma
Lazio, Lazio

Sr Brand Manager Eliquis - 12 months Secondment Apply locations Italy - Rome time type Full time posted on Posted 3 Days Ago job requisition id 4928274 MISSION: Ensure Eliquis strategy, forecasting & brand plan orchestration towards commercial excellence peri & post LoE with focus on NOAC market evolution with branded & Gx dynamics. MAIN RESPONSIBILITIES: Develop and implement strategically and cross-functionally aligned customer focused brand plans, programs and initiatives for the local market, in partnership with field and supporting functions. Accountable for strategic planning and business cases & evaluation, spending and controlling assigned budget, develop forecasts, develop a tailored brand communicational strategy so as customer value propositions and solutions. Work closely with international brand teams to deliver on market responsibilities, including input to strategy, content & initiatives on top of strategic evaluation and performance measurement. Ensure that all brand plans and activities are in full compliance with Pfizer SOPs, laws & regulations. BASIC QUALIFICATION: University Degree (scientific or economic). 7 year experience in marketing. Extensive experience in managing high caliber brands at mature and launch stages. Experience in cardio-metabolic therapeutic area is a plus. Strong business acumen and analytical skills to help set team priorities and strategies. Agile mindset. Leadership without authority. Executive presence and strong communication skills. Flair for action & performance management, KPI setting and monitoring. Fluency in Business English and Italian. Good knowledge of computer skills. Adherence to Pfizer Values: Courage, Excellence, Equity and Joy. For External Candidates: Temporary Position (12 months fixed term contract). Deadline to apply: January 24, 2025. Work Location Assignment: Hybrid. Purpose: Breakthroughs that change patients' lives At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives. Digital Transformation Strategy: One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience. Flexibility: We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let's start the conversation Equal Employment Opportunity: We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms – allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees. Disability Inclusion: Our mission is unleashing the power of all our people and we are proud to be a disability inclusive employer, ensuring equal employment opportunities for all candidates. We encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments to support your application and future career. Your journey with Pfizer starts here About Us Pfizer careers are like no other. In our culture of individual ownership, we believe in our ability to improve future healthcare, and potential to transform millions of lives. We're looking for new talent to join our global community, to unearth new innovative therapies that make the world a healthier place. J-18808-Ljbffr