Sr Manager, Customer & Market Insights Milano

Sr Manager, Customer & Market Insights
Milano
Lombardia, Milano

Job Description**:

The Sr Manager, Customer Market Insight (CMI) creates integrated strategic insights and analytics on IT Performance utilizing Market Research, business execution insight, business performance reporting and competitive intelligence

**What You'll Do**:

Be a business partner

- Be strong CMI Business Partner to key business functions, ensuring solid understanding of the business development and driving that decisions are based on facts and insights

- Drive CMI strategic insight processes

- Develop and ensure key performance indicators are in place for brands and execution initiatives to ensure learning loops and insights gathering

- Develop guidance and foster best practices sharing to drive strong CMI processes and initiatives at affiliate level

- Executes projects with key stakeholders, can be both CMI improvement projects or insight/execution projects with key stakeholders in Medical, Multichannel excellence, Marketing, FFE or others

Lead the LRP and forecasting process

- Responsible for development and drive the long-range plan (LRP) for the MS market, developing case scenarios, assumptions based on insights.

Support Affiliate in decision making process through analytics

- Leverage analytics expertise and brand/TA knowledge to align and support the organization during key business processes such as Business Reviews, Annual Operating Planning, Forecasts, Integrated Customer Planning Process etc.

- Provide leadership with recommendations during business reviews

Lead the MR plan

- Plan and co-ordinate assigned market research at local level and within EU+ CMI team and Global Program Leads or

- Identify MR needs/data gaps for MS/SMA/BBU in IT/ EU+ and design & deliver or ask for research to address

- Provide rigorous assessment and diagnosis of brand and market performance, presenting insights and recommendations

Developing staff and effective team

- Leverages team members' strengths and identifies areas for development

- Provides coaching feedback on soft and technical skills

- Prepares and presents effective performance reviews including individual goal settings, ongoing conversations and annual performance appraisals

- Identifies and retains key talents

- Set up performance improvement plans with HR

- Develops and nurtures a team-oriented culture

- Lead the team by inspiring and motivating people

**Qualifications**:

Within insight disciplines the Sr Manager, Customer market insight (CMI) drives and build functional excellence using strategic thinking and advanced business analytics capabilities.

Provides proactive fact based recommendations based on insights for business performance reviews with key stakeholders.

Takes active part of developing the CMI function by leading projects, training colleagues and takes on ad-hoc managerial tasks in support of the Head of EU+ Customer Market & Insights and Head of IT CE&O.

- Broad understanding of pharmaceutical data, including market research data, and which source to leverage in order to answer business questions most effectively.

- Excellent strategic thinking capabilities with ability to synthesize large amounts of information and logically structure PowerPoint deliverables.

- Highly collaborative - must be able to navigate and manage the needs of multiple stakeholders and take guidance and direction from CMI peers and Senior Leadership.

- Strong communication skills, particularly executive presentation skills.

- Solid understanding of commercial business, strategy and industry standard datasets.

- Strong analytical and quantitative skill set.

- Strong project management skills, focused on attention to detail and accuracy.

- Driven, highly self-motivated, confident, high-energy, bright and creative individual with desire and ability to own a high profile part of the business.

- Strong computer aptitude and ability to learn systems quickly.

- Strong capability in juggling priorities so that deadlines are met while retaining consistently high quality outcome.

**Qualifications

**Required Skills**:

- Min.

5-8 years relevant experience within a life sciences company or consulting firm supporting the healthcare industry with a specific focus on delivery of market analytics and research

- Excellent English

- Statistical background is a plus

- Excellent Office (in particular Excel)

Master degree in business, the life sciences, pharmacy, or chemistry (advanced biology, medicine-related degree preferred).

Additional Information

Why Biogen?

Our mission to find therapies for neurological and rare diseases is a unique focus within our industry and this shared purpose is what connects us as a team.

We work together to overcome obstacles and to follow the science.

We are resilient as we strive to make an impact on our patients' lives and on changing the course of medicine.

Together, we pioneer.

Together, we thrive.