Strategic Planner - Extrcacurricular Internship
Company Description
Publicis Groupe: win in the platform world!
Publicis Groupe is the world's third largest communications group.
What can we do as Publicis Groupe?
Known for its world-renowned creativity , best in class technology , digital and consulting expertise , Publicis Groupe is the only one in the industry able to best accompany its clients in their digital business transformation journey - anywhere in the world.
And what makes us unique?
A Connecting Company , driven by a common purpose, a powerful spirit, shared behaviors, great character and a relentless focus on clients - Power of One !
About Starcom
Starcom is a global, fast-growing media agency grounded in the founding principle that understanding consumers' motivations is at the center of our strategies. Each day, we apply this belief to harness the transformative power of data, AI and technology to move businesses and our people's careers forward.
Job Description The Strategic Planner intern will operate in partnership with senior strategic planners by contributing to clients and new business projects.
Your to-do list:
Understanding industry scenario, agency dynamics and culture
Developing a strategic mindset
Acquiring knowledge of key proprietary and industry tools
Identifying cultural trends and consumer mindset for a number of market categories (FMCG, beauty, banking, etc. ) by conducting desk research or database queries
Framing consumer insights and consumer journeys by elaborating several data points such as socio-demo/attitudinal/behavioral profile
Inspiring the Media and Communication Plan architecture on the wider set of channels, including branded content, digital, commerce. Also in partnership with creative agencies
Creating executive summaries and reports starting from Client brief, Market research, Media Analysis
Qualifications Previous experience in media, research, and marketing field is a plus
Passion for social media is welcome
Knowledge of the Office Suite (mainly Excel and PPT)
Strong oral and written communication skills
Basic knowledge on Marketing & Advertising
Knowledge of new and cutting-edge technology is a plus
Additional Information We take care of our talents and their wellbeing:
Future of Work: flexible entrance and smart working 2 days per week
Corporate benefit aligned with the hiring level
Learning & Development : a tailored learning path, individual and needs-based approach, always on!
Corporate Wellness : free access to online training classes for your physical and psychological wellbeing
Did you know that our motto is Viva la difference ?
With or without D. Lgs. 198/2006, we can't wait to meet you and welcome you, whoever you are!
Find more about Publicis Groupe Italy and our values on our official IG page here.
#J-18808-Ljbffr
Diventa il primo a rispondere a un'offerta di lavoro!
-
Perché cercare un lavoro con PostiVacanti.it?
Ogni giorno nuove offerte di lavoro È possibile scegliere tra un'ampia gamma di lavori: il nostro obiettivo è quello di offrire la più ampia selezione possibile Ricevi nuove offerte via e-mail Essere i primi a rispondere alle nuove offerte di lavoro Tutte le offerte di lavoro in un unico posto (da datori di lavoro, agenzie e altri portali) Tutti i servizi per le persone in cerca di lavoro sono gratuiti Vi aiuteremo a trovare un nuovo lavoro