Trade Marketing Specialist - Italy
Join Electrolux Professional Group - as
TRADE MARKETING SPECIALIST - ITALY
ABOUT THE JOB
We are looking for a Trade Marketing Specialist, responsible for Food Service (Zanussi Professional brand), Dynamic Preparation (Dito Sama brand) and Laundry trade marketing activities for the Italian market.
ABOUT YOUR TASKS
- Develop and execute local trade marketing plans
- Create pricelists, keep up-to-date all pricelist tools (app, quotation program, pdf etc)
- Create or adapt targeted marketing materials, technical sheets, brochures and promotions for dealers and other trade partners
- Support the dealer network with local trade shows, conferences, demos and other events
- Implement POS materials ensuring optimal representation for brands, and visibility for dealers
- Execute product launches communication and 360 journey assets
- Prepare and deliver training programs to dealers, in collaboration with sales and business development organisations
- Support digital & live communication marketing referents with contents and documentation
- Work closely with other marketing, business development and sales functions in Italy, and the Business Areas' Marketing & Product organizations to ensure toolkits & assets meet local requirements
ABOUT YOU
- Bachelor's or Master's degree in marketing, communication or a related discipline
- At least 2 years of professional experience in marketing, in international environment
- Familiarity with B2B trade activities
- Excellent written and verbal communication skills
- Creative approach
- Outstanding organisation skills
- Fluent in Italian and professional English
- Digital proficiency Previous experience with Salesforce CRM platform will be a plus
REQUIRED COMPETENCES
- Customer Obsessed - you are focused on delivering value to the customers, both internal and external
- Trustworthy - you are accountable and deliver on your commitments.
You welcome healthy debates and honest conversations.
You are honest - especially about your mistakes and learn from your setbacks.
You collaborate and enable others to deliver.
- Bold - You take action to deliver better outcome.
You seek diversity and inclusion by actively pursuing diverse perspectives and creating an inclusive environment.
You bring new ideas to the table and take risks with confidence, supporting courageous decision-making that inspires progress and growth.
- Sustainable - You consider the growth and development of our people to be as important as preserving our environment and take decisions that reflect our effort to build a better future.
You always act ethically.
ABOUT OUR BENEFITS:
- Fair compensation and benefits package in line with the market
- Flexible hybrid workplaces that include remote and in-office roles
- Room to express your potential, develop and strengthen your competences
- Continuous learning opportunities
- Diversified, multi-cultural environment
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