Trade Marketing Specialist (Pharma Channel) Milano

Trade Marketing Specialist (Pharma Channel)
Milano
Lombardia, Milano

Want to provide insights that make a difference?

As Trade Marketing Specialist (Pharma Channel), you'll have the freedom to influence decisions driving sales and market share across a global customer portfolio.

**Trade Marketing Specialist (Pharma Channel)

**Milano, Lombardia

**Competitive Salary & excellent benefits package

You will play a pivotal role within the Sales Team by tailoring the Category & Brand strategy and driving excellent execution on the channel and on key Top customers across the 4P: product, price, placement and promotion.

YOU'LL BE RESPONSIBLE FOR

- Monitoring Category and Brand performance through monthly analysis on sell-in and sell-out data.

- Supporting the whole process of launching New Products: from target setting, forecast planning, salesforce presentation to KPI's tracking, follow-up and recovery plans;

- Developing sales tools for point of sales (displays, POSM ) and for Reps/Kam (category book)

- Deploying Category & Brands Plans to Sales Team during quarterly canvass meetings;

- Tracking the compliance of sales execution to the Category and Brand guidelines (e. g.

identification of gaps by channel and customer on assortment, promo calendar, shelf placement, secondary placement, trade spending etc. . ) and activate recovery plans;

- Assessing the ROI of commercial activities / promotions / trade spending with structured post-evaluation analysis to provide the Category Team with solid recommendations;

- Shadowing and cooperating with Sales Reps and Key Account Managers to get fresh insights from the market and proactively turn these inputs into actionable commercial plans;

REQUIREMENTS & PERSONAL ATTRIBUTES

Master's degree in Economics, Business Administration or Engineering

At least 3 years of experience in trade marketing and/or customer management in a consumer pharma or fast-moving consumer goods company; it will be considered a plus a field Sales experience in the pharma channel.

Advanced knowledge of Excel.

Fluency in Italian and English.

Strong analytical skills and interpersonal skills

Result oriented, entrepreneurial and self-motivating

Tenacious and resilient

Strong commercial understanding of business issues/opportunities

Motivation for a long-term career in an international business

Working with a wealth of customer and market data, you'll make our marketing initiatives more effective than ever.

You'll provide clarity about customer and consumer behaviours.

You'll understand our current performance - and see how it could be improved.

Your insight and analysis will ensure we make fact-based decisions to improve our market share and position.

And you'll help us create and develop new business opportunities.

**Equality**:

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.