Um - Digital Planner, Milan Milano

Um - Digital Planner, Milan
Milano
Lombardia, Milano

We are looking for a Digital Media Planner to join UM Digital team in Milan.

Key Responsibilities Develop and manage digital media plans (planning and buying) Manage the day-to-day implementation and optimization of campaign activities: biddable, programmatic and direct deals.

Manage campaign authorizations, budgets, and reconciliation process Manage the day-to-day relationship with the clients Pre and post-campaign analysis Digital media strategy development guided by the digital media partner Interact daily and maintain rapport with digital media publishers Interact daily and maintain rapport with EMEA UM team in order to manage planning and strategy for our international clients Interact daily and maintain rapport with the IPG Mediabrands business units, local and global: Biddable, Programmatic, AdOps and Data&Tech Building productive working relationships with internal teams and technology partners Analyze research data and media/marketing information; issues and reports information to clients Monitor and assess ongoing campaign performance; assist in strategic analysis of campaigns Contribute to new business and marketing activities / tasks as and when needed Desired Skills & Experience 2+ years' experience in Digital Media planning will be appreciated Knowledge of ad serving/ trafficking technology (i. e.

Double Click DART) Knowledge of ad verification technology (i. e.

IAS, DV, etc) Knowledge of the different DSP (i. e.

DV360, TTD, AMZ, etc) Solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc. )

Communication and interpersonal skills Language: Good level of English (B1 minimum) and Excellent level of Italian (C2) Analytical Skills About Us A full-service media agency, UM strives to Futureproof our clients' businesses through our relentless pursuit of better science, art and outcomes.

Founded in 1999, UM is made up of entrepreneurially-minded strategists, planners, researchers, investment experts, decision scientists, account executives, and content and activation specialists—over 4, 800 employees across 130 offices in over 100 countries around the world.

UM's culture is an inclusive one, where people belong and are encouraged to bring their full selves to the office, and where personal and professional growth are a priority of every member of the team.

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