User Acquisition Manager (Social)
User Acquisition Manager (Social) Full-time, Remote SNEAK PEEK Location: 100% remote, GMT+0/+4 Interview process: HR interview, technical discussion, take-home challenge, final interview, and test solution presentation.
WHO ARE WE? At Rounds, we believe in harnessing the power of cutting-edge technology to drive business success. Our transformative, machine-learning technology identifies and optimizes mobile assets, while our team of experts provides the strategic direction and support to turn mobile assets into profitable businesses. Together, we are revolutionizing the mobile industry. You can find out more about us here: www.rounds.com.
THE ROLE We are looking for an experienced User Acquisition Manager to join the company's growth efforts in expanding one of its core business activities. As a User Acquisition Manager, you will take a key role in expanding our UA effort by scaling existing channels, exploring new media channels, and implementing new buying strategies and technologies.
Key Responsibilities: Hands-on management and optimization of user acquisition campaigns across multiple media channels: Apple Search Ads, Google Ads, Meta, TikTok, etc. Manage and optimize budgets effectively, ensuring efficient allocation of resources to achieve the company's growth objectives. Monitor campaign performance, analyze data, and identify insights to inform optimization strategies, driving positive ROI. Develop and manage relationships with external partners, ad networks, and agencies to leverage their expertise and expand our UA efforts. Stay up-to-date with industry trends, best practices, and emerging technologies in mobile app marketing and user acquisition. Work closely with cross-functional teams including Monetization, ASO, Product, Creative Studio, and Data. WHAT ARE WE LOOKING FOR? Must-have: 4+ years of experience as a User Acquisition Manager, focusing on iOS applications. Track record of running campaigns on ASA, Google Ads, Meta, TikTok, SDK Networks, and programmatic networks. Hands-on experience with mobile measurement partners and other analytics tools like Firebase, Singular, RevenueCat, etc. Deep understanding of SKAN 4. 0 measurement frameworks and guidelines. Strong analytical skills and ability to translate data into actionable insights. Bachelor's degree in Marketing, Business, or related field. A team player with excellent communication skills. Fluent in English - both verbal and written. Nice-to-have: Past experience managing user acquisition activity for Utility apps. Strong understanding of the subscription model for apps. HOW DO WE WORK? We are a distributed team of more than 120 people, all working remotely and communicating partially synchronously. We value open communication, proactivity, and work/life balance, measuring our freelancers on performance rather than time spent on the job.
WHAT'S IN IT FOR YOU? 100% remote work. Flexible full-time working hours. A competitive pay based on skills and experience. Paid national holidays. The opportunity to grow together with the company and take ownership from day 1. INTERESTED? Our recruitment process consists of the following steps:
HR interview: 45 min. Technical discussion: 45 to 60 min. Home assignment. Final interview and home assignment presentation: 90 min. Get in touch at ******. We look forward to hearing from you!
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