Worldwide Omnichannel Director Lazio

Worldwide Omnichannel Director
Roma
Lazio, Lazio

Posizione Omnichannel Director Mission Design and develop the Company Omni-channel strategy & business, build & enhance the relevant operating model and lead its implementation and adoption worldwide, ensuring the coherent and smooth integration of all Omni-channel Company initiatives.

Drive the retail evolution towards an omnichannel approach and experience.

Main Accountabilities Design and develop the Omnichannel strategy and business, involving all stakeholders across the Company departments and functions (Global Marketing & Communication, Business Units, Supply Chain, IT) in order to ensure integrated and well-prioritized action plans. Develop and evolve the Omnichannel operating model, including omni-channel processes, platform and new functions setup, ensuring smooth execution and continuous improvement through appropriate monitoring. Oversee and coordinate all the Omnichannel project streams, in order to ensure strategic alignment of the initiatives and specific capabilities build-up. Develop and evolve Customer Care operating model, establishing guidelines, client support standards and constantly monitoring KPIs. Drive the CRM strategy to build a solid Lead & Prospect/Customer Management program.

Continue to invest in CRM skills building in all regions/teams. Partner with the Supply Chain and oversee planning and allocation strategies providing feedback according to Omnichannel objectives. Partner with the Digital Marketing and Sales teams in order to define and develop the Omnichannel user experience across stores and B.com. Support the Omnichannel store operations assessment and evolution in terms of e-commerce user experience, in-store app development and integration with in-store processes & systems, providing input to improve Retail digital competences. Partner and provide input to Merchandising to ensure e-commerce needs are included in the overall assortment analysis. Lead and review the e-commerce budget (3-year plan & yearly budget) definition and revision, in close integration with other Retail functions, ensuring constant monitoring and corrective actions according to business opportunities and priorities. Provide input and feedback to the Digital Communication & Content team to ensure that communication packages are in line with Omnichannel's requirements. Continue to build and evolve a robust Omnichannel metrics and reporting to measure performances in a 'test & learn' approach, while ensuring regular updates at Company and Group level. Partner with IT to plan and prioritize Omnichannel projects and activities, optimizing resources and budget allocation, while leveraging on the latest trends/technologies. Ensure a continuous assessment and benchmark of competition and industry trends, suggesting enhancements and challenging existing processes; identifying opportunities to partner with new providers and inject innovation into the team. Nurture and enhance Omni-channel Team skills in all geographies, while maintaining a collaborative and committed community. Requirements Master's degree in Business Economics or equivalent. + 7/10 years experience as a Ecommerce/Omnichannel Director or similar roles, preferably within the luxury or fashion industry with focus on marketing or retail. Proven track record of successfully developing and implementing omnichannel strategies. Strong understanding of customer journey mapping and experience design. Familiarity with e-commerce platforms and digital marketing tools. Strong organizational and time management skills with the ability to meet deadlines and orchestrate different teams and projects in a complex environment. Proactive mindset with the ability to take initiative and think creatively. Strategic thinker with strong problem-solving abilities. Innovative and forward-thinking, with a continuous improvement mindset. Strong leadership and team management skills. Fluency in English and Italian.

Proficiency in additional languages is a plus. E-Business & E-Merchandising, CRM & Retail Activations, Omnichannel Services, Client Service/Customer Care, Omnichannel Client Experience knowledge and experience is a plus.

Scope: Worldwide

Reporting to: Global Sales & Retail Executive VP

Number of reports: 4 managerial positions

JOB NUMBER: BULG08931

COUNTRY / REGION: Italy

CITY: ROME

CONTRACT TYPE: Permanent

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